Supporting Sustainable Outcomes
We support businesses going through rebrands, brand updates or logo changes, including:
- Full rebrands and identity changes
- Logo updates or redesigns
- Colour palette changes across uniforms and workwear
- Event or campaign-specific branding transitions
- Phased rollouts where old and new branding overlap
These changes often result in surplus stock that can no longer be used, requiring a clear and considered approach to how items are managed.
What This Typically Involves
- Outdated uniforms and staff clothing
- Workwear linked to previous branding
- Branded merchandise and promotional textiles
- Logo-applied garments and printed items
- Stock held across multiple sites or locations
These projects are often time-sensitive and require a coordinated approach to remove stock efficiently.
A Controlled Approach
We provide a structured way to manage legacy branded items following a rebrand or brand update.
- Collection from one or multiple locations
- Consolidation of legacy stock
- Segregation based on product type and condition
- Defined pathways depending on brand requirements
The focus is on removing risk while keeping the process simple, controlled and scalable.
How we support
Secure Collection & Handling
Coordinated logistics to remove stock efficiently across sites.
Sorting & Assessment
Products reviewed to determine the most appropriate outcome.
Secure Destruction
Where required, branded items are destroyed to prevent reuse or resale.
Tracking & Reporting
Clear visibility across volumes and final outcomes.
Scalable Delivery
From one-off clearances to large, multi-site projects.
Beyond Clearance: Circular Options
Where appropriate, alternative routes can be explored.
Some items may be suitable for:
- Reuse through controlled export channels
- Upcycling into new products or internal initiatives
- Creative or community-led projects
These options are always assessed carefully and only used where they align with brand requirements and product suitability.
Protectex®: Secure by Design
Our approach is underpinned by Protectex®, our framework for secure textile and product destruction.
Protectex® ensures branded items are handled within controlled environments, with full traceability from collection through to final outcome.
This provides confidence that legacy products are managed securely and do not re-enter circulation.
